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The Rocky Mountain Collegian

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The Rocky Mountain Collegian

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Up-and-Coming Sustainable Activewear Brands you Should Know About

By: Chelsea Evic

As activewear lovers know, it’s easy to get attached to your tried-and-true brands. Fan favorites such as Lululemon, Gymshark, and Fabletics are hard to beat. However, there’s a lot happening in the activewear industry nowadays. Incredible new socially conscious brands are coming in hot with top-notch products and sustainable practices. It’s important to consider changing the way you shop, saving our earth, and putting your money towards a good cause.

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Here are some fitness apparel companies we think you should know about.

Girlfriend Collective

Girlfriend Collective is a brand that takes pride in their ethical manufacturing and production of clothing from recycled materials. A quote from their website states “Because old water bottles and fishing nets look better on you than they do clogging landfills and polluting oceans.” Each pair of their leggings incorporates 25 recycled post-consumer water bottles. In addition, they also partner with ECONYL to help with ocean cleaning and recycling waste to make their lightweight, stretchy fabric. Their responsible practices, trendy activewear items, and inclusivity of all shapes and sizes are reasons to keep this brand on your radar.

Kora Fitness

With every purchase of Kora apparel, a donation is made to a charitable organization. Kora partners with Charity:Water, Action Against Hunger, Operation Underground Railroad (child sex trafficking), and ADAA (mental health). On each of their products, four dots will be visible to remind the consumer of the charities Kora gives back to. They hope to promote to their customers that “becoming a great person is just as important as becoming a great athlete.” If you’re on the hunt for new lifting apparel, this high-quality activewear company is definitely one to support.

Outdoor Voices

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Outdoor Voices specializes in activewear that is engineered for performance, but with sustainably sourced textiles. Some of their materials include sustainably sourced merino wool and recycled polyester made from water bottles. They also keep working conditions and ethical practices in their overseas factories a priority. Carrying a wide selection of activewear products, they are the one-stop-shop for all of your fitness and outdoor activities.

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