A university campus serves as a catalyst to making great things happen, and a group of friends at Colorado State University have used this creative arena to do more than live their dream.
Local Athletix is an athletic apparel company started by a few friends at the Campus Rec on campus, who decided to give back to student trainers Saturday at a one-hour boot camp that benefitted the CSU Student Development Fund Initiative.
The CSU Student Development Fund Initiative seeks to provide scholarships to Campus Recreation student employees to receive training and represent CSU at national and regional events, among other things.
“It is important for us because it will raise awareness… for the charity” said Local Athletix CEO Trevor Beck.
Local Athletix was started a year ago and since has grown with the campus community. The company’s focus extends beyond their brand by it reaching out to the community through events like the boot camp.
Local Athletix reached out to recreation student trainers Pam Lunderverg and Lauren Bates who taught the boot camp Saturday.
“It was a great first experience working with Local (for this cause) and it was such a positive experience” said Bates.
Despite the snow and relatively early call time, a large group joined the Local effort and participated in helping the Development Fund Initiative.
“It went really well and it was really fun because all my home girls were here… I would do it again” said Ginna Klein, a sophomore studying health and exercise science.
For the trainers, with the trainers, in accordance with a the company seeking to give back to those that helped them get off the ground, participants said the event was a success. Local Athletix is planning on more boot camps to come.
“Were doing a couple things around the community and wanted to get CSU involved too,” said James Cao, head of creative marketing for Local Athletix.
Collegian Reporter Alexandrea Rager can be reached online at firstname.lastname@example.org.